The European Commission has set up a forum to help businesses make more of the latest digital technology.
The brothers Carlo and Fioravante Berto set up their own furniture shop in the city of Meda, near Milan, in 1974. Since then, they have transformed their family business, Berto Salotti, into a thriving global firm.
Unlike many family business owners in Europe, the Berto brothers have been adroit at using digital technologies in advertising and to engage clients. Through their YouTube channel, for example, customers can follow the manufacturing process of their personalised sofa beds. And their Twitter feed displays a wide range of unusual furniture designs such as Jacuzzi-sofas.
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