Research spending into the creative industries is “too low”, according to a review that will be used to inform the implementation of the government's industrial strategy.
The creative industries are highly active in conducting research but “such activity is not fully or formally recognised”, which results in a lack of R&D investment, according to a review published on 22 September.
The independent review, led by chairman of ITV Peter Bazalgette, called on the government and industry to reverse this trend by injecting funding into creative research projects. They should also formulate a better understanding and definition of R&D in the creative industries and build networks for knowledge sharing, the review suggested.