Public engagement with research has a crucial role to play in overcoming widespread mistrust of universities. Maddy Bell explains how to do it effectively.
Maddy’s top tips
- Engage for a purpose and keep that purpose in mind.
- Keep talking to everyone involved with your work.
- Take advantage of support at your institution.
- Share your knowledge, and help other researchers learn from your experiences.
‘I might squeeze in a bit of public engagement if there’s any money left over,’ is a statement that no public engagement officer wants to hear, but all too often does.